A website builder is a tool that makes it easy to create a website, even without any technical knowledge. The best thing about website builders is that they offer a wide variety of pre-designed templates, thus saving you the trouble of building a site from scratch. All you need to do is choose a template from the library, and then customize it to make it unique.
However, with the hundreds of website builders out there, choosing the right website builder to suit your needs can be a very frustrating process. Here are some guidelines which will help you make the right choice.
1. Technical ability
Make sure you select a site builder which matches your ability. If you have little or no technical ability, it would be advisable to go for a simple website builder. Being overconfident about your skills is likely to lead to frustration as well as a poorly designed site. However, if you have a significant level of technical knowledge, you should go for a builder which allows you the freedom to create your own unique design.
The prices of website builders vary according to your needs. Before choosing any website builder, you should to first decide how much you are willing to spend. Even if you don’t have a budget, you will find many site builders which offer a free package option. In case you are new to website building, it would be advisable to start out with free packages to get some experience and determine which site builder suits you best. However, if you require a site which can handle lots of data and traffic, you should opt for a paid package which offers more benefits.
3. Site needs
You need to figure out the kind of features your site requires and then look for a package which meets your needs. For instance, a visually-oriented site will need video or photo display technologies, while an e-commerce site will require a shopping cart. If you use a blog as part of your marketing strategy, you need find a website builder which allows smooth integration with the blog. In addition, you need to ensure that your site connects seamlessly with your social media profiles.
When it comes to choosing a website builder, usability is very vital. A good builder should make it as easy as possible to design your site. Therefore, take time to test it before signing up. It would be advisable to try out the free package first before going for the paid package. Some sites even offer a money-back guarantee if you are not happy with their product. One of the best ways of testing a site builder is attempting to create a site using one of their templates. If this proves to be a frustrating exercise, then you might need to look for another builder.
Good support is a very crucial element for any website builder. Therefore, before choosing any builder, check out their support page and find out what kind of support is offered. You can test the quality of support by contacting them with an imaginary problem. How fast is their response time? How comprehensive are their solutions? Select a website builder which deals with problems in a timely and complete manner.