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Archive for the ‘Small Business’ Category

A/B Split Testing: A Beginner’s Guide

After countless hours of agonizing design work, image sourcing, and copywriting, your website is finally live and open for visitors. At this point, you may think you’ve done all you can do to make your website a success. But unless you have zero expectations for your website’s performance, your work is far from finished. It […]

Benefits of Custom Mobile App Development for Businesses

Businesses know what customized / personalized mobility can deliver to them. It has been estimated that if mobility – apps and devices – are customized effectively, employees can save an average of 7.5 hours every week. Businesses also recognize that custom mobile apps can let them earn additional revenue but only in case if the […]

7 Reasons Why Your Business Needs Google AdWords

  Image courtesy of Flickr, meneame comunicacions, sl As a business owner, marketing ought to be right up there at the top of your priority list. After all, if people aren’t seeing your product or service, they simply can’t take advantage of it. Do you want to increase sales? (I hear a resounding YES, I’m sure) […]

Proven Strategies for Generating High Quality Leads through Social Media

Every online business needs lead because they are a necessity. Leads, or otherwise called Sales Contacts, are crucial parts of owning an online business because they are comparable to customers and clients, except that they can be either regular people or companies. Without them, you’d have no revenue and no customer base without which the […]

A Guide To Successful Conversion Rate Optimization

IMAGE: MASHABLE COMPOSITE ANATOLIY BABIY/GETTY CREATIVE Many businesses build websites for the sake of having a website. This can be a waste of valuable time and resources, especially when there aren’t clear cut goals on what the website is for. Simply put: if your website isn’t leading to better business, it’s time to rethink your […]