soliloquy slug="writing"

Archive for the ‘E-Commerce’ Category

Fantastic Tools for Online Polls

Polls are very useful tools for collecting opinions about anything. For a company, this could be opinions about a new product, proposed changes to management or new HR regulations. Therefore, polls and surveys offer a great opportunity for engaging and getting feedback from customers, employees and suppliers. Here are some awesome tools that you can […]

Must-Have Screen Capture Tools

Providing screenshots can be a very effective way of delivering information, whether in a tutorial or presentation. There are several free tools available online that can help you capture, manipulate and share screenshots from your computer: 1. FastStone Capture FastStone Capture is not only lightweight but also very responsive. Designed for Windows, it can capture […]

Why You Should Not Be Worried About Unsubscribes

When it comes to online marketing, growing an email list can be a very effective strategy for building a sustainable income and traffic. Whenever you send an email to your subscribers, it is always advisable to include an unsubscribe link which allows people to opt out. Consequently, you are likely to find people leaving your […]

Great Strategies for Ecommerce Marketing

Nowadays, there are thousands of businesses online selling all kinds of goods and services online. Therefore, to survive in this competitive field, you need to find effective ways of marketing your brand to customers and prospects. Here are some great strategies for ecommerce marketing: 1. Search engine optimization (SEO) SEO involves using different tactics to […]

Factors to Consider When Selecting Ecommerce Shopping Carts

One of the most crucial decisions you need to make when building an ecommerce platform is what kind of shopping cart to select. You could go for hosted platforms such as Volusion and Shopify, or open source carts like ZenCart and Magento. Alternatively, you could hire an expert to create a custom-built solution. With the […]