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A Simple Way of Split Testing Your Email Campaigns

Running email campaigns is one of the most effective ways of getting new customers, as well as repeat business. However, a successful email campaign requires understanding of the variables that drive conversions. What will make a recipient open an email, click to your landing page and eventually make a purchase? Split or A/B testing takes […]

Are You Making These 5 SEO Mistakes?

With the influx of websites on the internet, organic visibility has become a major challenge for many site owners. If people cannot find you on search engines, you will miss out on valuable visitors or customers. To enhance your visibility, you need to ensure that your site is optimized properly on a regular basis. In […]

How to Use Cloud Computing for Business

The cloud has become increasingly popular with many small and large businesses. It refers to a location on the internet where data can be stored and accessed anytime and anywhere. Cloud computing offers several benefits including: Convenience – The cloud makes saving and accessing files convenient Cost effectiveness – It is cheaper to store files […]

7 Best E-Commerce Marketing Tips For 2016

Ecommerce is booming. A recent research has shown that in the US alone, the ecommerce sales soared up to 349.06B $ last year. Due to the competition of this extent, ecommerce is also becoming a tough nut for the new entrants to crack into. If you are a young entrepreneur, you need to know the […]

Things to Consider When Hiring a Web Developer

A web developer plays a vital role in website development. This makes them one of your most critical hires to complete the team. After all, entrusting your website and projects to someone could be a little tricky, if not too risky. In general, it is very important that you hire the right talent from the […]